Privacy Policy

Welcome to CineStyle™, presented by the Technicolor CineStyle™ division of Technicolor Creative Services USA, Inc. (the “Company”).

This Privacy Policy describes how the Company (“we”) collect, use and share the personal information which you provide to us in connection with your use of CineStyle, which is comprised of the CineStyle Color Assist Tool (“Software”) and the public website (“Site”). It also describes our relationships with certain third parties that provide services in connection with CineStyle.

Information We Collect

To provide and facilitate your use of CineStyle, we collect, use and maintain records of your personal information, such as your name, postal address, email address, telephone number, user name, password, field of work and a personal access key that allows you to receive the Software. You may browse the Site without providing this registration information, but you must register to download the CineStyle Software. We use a third party service for processing payments, so we do not collect or maintain your payment information.

The Site and Software automatically collect certain information from your computer, using technologies such as cookies, log files, and web beacons. This information includes technical information about the device that you use to access CineStyle, your IP address or device identifier, browser type and other system preferences, times and dates of your use of CineStyle, and, if you consent, your geolocation information available from your mobile device. We use a third-party tracking service, Google Analytics, to collect and analyze data on users’ navigation within CineStyle and to perform statistical, demographic and marketing analysis of this information for product development purposes. This information may also be used to allow our advertisers to select advertising of interest to CineStyle users, as discussed under “Network Advertising” below. Click here for more information about how Google Analytics handles this data and how you can install a browser add-on to opt out of this information collection.

Cookies. In order to enhance usability, many sites ask your web browser to create a small text file on your computer that contains information about the user’s activities and preference settings a unique, anonymous bit of data, and store the file in a directory on your computer. These files are often referred to as cookies, and act as a memory to improve your experience while interacting online. We and our service providers use cookies to monitor frequency of use and usage within CineStyle, and to generate statistical analyses, improve our services, create new features, fix bugs, and more accurately meet users’ preferences. For example, we may use click-through monitoring to see who selects different features within CineStyle or to compare the geographical locations from which CineStyle is accessed. Most Internet browsers automatically accept cookies, but you can set your browser to refuse a cookie or set your browser to alert you when cookie has been set. Some CineStyle features may be activated by the presence of a cookie and, if you choose to refuse cookies, particular features of CineStyle may not be available to you. You can find out how to disable/enable browser cookies by clicking on the “Manage Cookies” section of the Interactive Advertising Bureau website at This Privacy Policy covers only the cookies that we control and does not cover the use of cookies set by third parties.

Log Files. We and our service providers gather certain information automatically and store it in log files. This information includes IP addresses and device identifiers, browser type, Internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data, which can be used to administer CineStyle, track users’ navigation within CineStyle, and gather demographic information about our user community.

Pixel tags (Clear Gifs, Web Beacons, or Web Bugs). We and our service providers may sometimes employ pixel tags (also known as clear gifs, web beacons, or web bugs) to help us measure which CineStyle content and features are most effective. Pixel tags are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the selections made by users. In contrast to cookies, which are stored on a user’s device, pixel tags are embedded invisibly in images as they are displayed. Pixel tags can recognize certain types of information on your browser, record the IP address of your device, whether and when you view a page or email message, and the address of the page from which the pixel tag was viewed. We may use pixel tags in our emails to let us know which emails have been opened by recipients. This allows us to gauge the effectiveness of certain communications and marketing efforts.

We link this automatically-collected cookie, log file, and pixel tag data to the other information that we maintain about you.

We may collect additional information from you during your use of CineStyle, including voluntary comments and feedback that you may submit to CineStyle or a CineStyle users’ forum, or other information that may be requested at the time it is needed for a particular CineStyle feature.

How We Use Your Information

The personal information we collect may be used for the following purposes: enabling your access to the Software; tailoring your CineStyle experience in accordance with your preferences and settings; contacting you in connection with your use of CineStyle, to respond to your requests, or to send promotional communications; managing the CineStyle service; conducting research or analyses of user behavior; generating aggregate data and usage statistics; conducting advertising and marketing programs; troubleshooting technical or security issues; complying with legal and/or regulatory requirements; protecting and/or enforcing the Terms of Use, our rights or the rights or safety of third parties; safeguarding the privacy and security of information; deterring and detecting fraud or improper use of CineStyle; and other purposes as may be described at the time the information is collected.

Promotional Communications from CineStyle

We may use your information to send you periodic service updates and promotional or marketing information relating to CineStyle or other products or services. We may also use your information to send you information or offers on behalf of our sponsors, partners and advertisers. If you do not want to receive these communications, please let us know by sending your opt-out request to us at one of the address provided below under “Contact Us.” In addition, you may opt-out of receiving further promotional email communications from us by following the “unsubscribe” instructions located near the bottom of promotional emails that we send.

Network Advertising

We may display advertisements to you when you use CineStyle, including targeted advertisements that we display on your device on behalf of our advertisers. When we display advertising on behalf of our sponsors and business partners, our advertisers give us an advertisement and tell us characteristics of the audience they want to reach. We use the information we maintain about you to select advertisements that best fit your profile, location, preferences and interests. This practice is known as targeted or behavioral advertising. We display the advertisement to users that best meet the criteria provided by our advertiser, without providing your personal information to the advertiser.

If you select or click on an advertisement displayed through CineStyle, you will interact with the third party whose products, sites or services are promoted. These third party advertisers may collect information from you in accordance with their own privacy policies and the laws and regulations applicable to them. These advertisers may collect the IP address associated with your device and may also use tracking technologies such as cookies or pixel tags to collect additional information about you and your use of CineStyle. We are not responsible for the privacy practices of third party advertisers, and we do not have access to or control of the cookies that they set. You should check the privacy policy of the advertiser whose ads you select to determine how it handles any information it collects from you. CineStyle does not provide a warning that you are accessing another service that may be subject to different privacy practices.

Advertisements that appear through CineStyle may be delivered to you by Internet advertising companies called "ad networks" or "network advertisers." In order to deliver ads that are relevant to you and to track the effectiveness of ads, these companies may use cookies, pixel tags, and other online tracking technologies to collect information about your use of CineStyle and your other online activity after you click on the ad, to select relevant advertising to display to you, record whether you have seen a particular ad, and to avoid sending you duplicate ads. In an effort to make your entire internet browsing experience more consistent, some cookie information from third-party vendors may be deployed as you browse the Internet within and beyond CineStyle. This information may be used to display ads to you on through other sites and services even when you are not using CineStyle. These advertising companies are subject to their own privacy policies and are not covered by this Privacy Policy. Our service provider uses Google and Turn Inc.’s advertising to deliver advertising through CineStyle.

Though cookies are anonymous and improve your browsing experience, some people may want to opt out of this service or manage how Google's use of cookies affects them. There are different ways to stop, or opt out of, behavioral advertising. You can opt out of Google’s use of cookies by visiting the Network Advertising Initiative opt-out page or the Google Ads Preferences Manager.

How We Share Your Information

We share your information (for the purposes described above) with:

Social Networks. You may authorize us to share information about your use of CineStyle with third-party social networks, and you can connect with CineStyle through our pages on social networks such as Facebook, Pinterest, Tumblr, Twitter, Google +, Youtube, and Vimeo. Any information that you choose to publish on a social network will be visible to users of that social network in accordance with the social network’s privacy policy. If you elect to share information about your use of CineStyle through a social network, we may send information about you to the social networking service. Our sharing of information about certain media selections may be restricted by law, so you may be asked to consent for us to share information about certain media accessed through CineStyle. The social networking service may also collect certain technical information about you while you use CineStyle, such as your IP address.

Service Providers. We disclose user information to third parties engaged by us as contractors or service providers to help us to operate CineStyle, including information technology and telecommunication services; hosting services; accounting, legal and consulting services; marketing and business analytics services; advertising and promotion services; and account management and other business services. We prohibit these contractors and service providers from using your personal information for purposes other than those requested by us or as otherwise required by law. Our payment processor collects and maintains credit card transaction data in compliance with Payment Card Industry standards. If you do not want us to disclose information about you to our service providers for advertising or promotional purposes, please let us know by sending your opt-out request to us at one of the address provided below under “Contact Us.”

Technicolor Companies. CineStyle shares information technology resources and user information among the Technicolor family of companies.

Users of Aggregate Data. We use information about individual users to generate aggregated, non-identifiable information, such as the number of users who select a particular CineStyle feature or option. We may disclose aggregated data derived from information about you to third parties, including advertisers, that may or may not be affiliated with CineStyle.

Business Transactions or Reorganization. If we sell all or part of our business, or sell or transfer assets relating to CineStyle, or are otherwise involved in a merger or business transfer, or in a bankruptcy or similar reorganization or insolvency proceeding, we may transfer your information to one or more third parties in connection with that transaction or proceeding.

Other Third Parties. We may disclose information about you in order to comply with legal and/or regulatory requirements, or to comply with a law, or respond to a legal process or a request for cooperation by a governmental authority whether or not we are legally compelled. We also disclose information to protect and/or enforce our rights or the rights or safety of third parties; to deter and prevent fraud or crime and for our risk management purposes; to safeguard the privacy and security of CineStyle users’ information; to prevent unauthorized or improper use of or illegal activities conducted through CineStyle; to enforce our Terms of Use; or as otherwise permitted under our Terms of Use or specifically disclosed when we collect information from you. If a user notifies us that the users believes his or her rights have been violated in connection with the use of CineStyle or by another CineStyle user, we may disclose user information to the extent that we believe it is necessary to evaluate and respond to the concern.

Surveys and Contests

We may provide you the opportunity to participate in contests or surveys through CineStyle. If you participate, we or our service provider will request certain personally identifiable information from you, including contact information and demographic information. Participation in these surveys or contests is completely voluntary. In addition to our other uses of user information, we use this information to administer the survey or promotion and to notify contest winners and award prizes.

Links to Other Services or Sites

This Privacy Policy applies only to information that we collect in connection with the CineStyle Site and Software. To the extent that CineStyle provides links to other services and sites that we do not own or control, we are not responsible for their privacy practices. We encourage you to be aware when you leave CineStyle and to read the privacy policies of other sites or services that collect personal information.

Information About Children

We do not knowingly collect or maintain personal information from or about children under 13 years of age. If we learn that personally identifiable information of persons under 13 years of age has been collected within CineStyle, then we will take the appropriate steps to delete this information.

Location of Information Processing

Your personal information will be stored and processed on servers in the United States of America, and this information may be transferred to other countries outside the European Economic Area, whose legal systems might not offer the same protection for your data as the laws of your country of residence. By using CineStyle, you agree to such transfers of the information covered by this Privacy Policy.

How We Protect Your Information

The security of your personal information is important to us. We use physical, technical, and organizational measures to protect information that we maintain about you against loss, destruction, damage, theft, or unauthorized or unlawful access, processing, disclosure, or alteration. We do not retain billing and payment information on our servers. We authorize access to your information only to persons who have a business reason to handle the information. However, no method of transmission of information over the Internet, or method of electronic storage, is 100% secure or fully shielded against unauthorized access. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

Access to Information that We Maintain About You

You may obtain the information that we obtain about you by submitting a request to one of addresses provided below under “Contact Us.” We will consider requested corrections to or deletions of this information, but may be unable to make requested changes. Our ability to delete information is subject to contractual and legal obligations to retain information relating to our distribution of Software, and other legal requirements that may apply to us.

Changes to this Privacy Policy

Standards and regulations relating to information privacy are subject to change. From time to time, we may change this Privacy Policy to accommodate new CineStyle features or to reflect changes in technologies, industry practices, regulatory requirements, or for other purposes. We will provide notice to our users if these changes are material and, where required by applicable law, we will obtain your consent before imposing material retroactive changes to your information.

Contact Us

If you have any comments, questions, or complaints regarding this Privacy Policy or the information that we collect or maintain about you, please visit our Customer Support Page at

Effective Date

This Privacy Policy is effective November 13 , 2012.

© 2012 Technicolor Creative Services USA, Inc. All rights reserved.